Core77 Launches Inaugural Design Awards

An Annual Celebration of Excellence, Enterprise and Intent


New York, NY - A leading design community and resource, Core77 announces its first annual international awards program, the Core77 Design Awards, which pushes the envelope of competitions by employing an innovative, web-savvy format for submissions, judging and award presentation.

Representing 15 categories of design endeavor, ranging from products and packaging to service design and design for social impact, this ground-breaking platform reflects a comprehensive overview of the state of the industry.

A truly global effort, the Awards program embraces a fresh and transparent judging process. A selection of international design leaders, based in various cities around the world, will serve as jury captains. Each of these individuals will recruit four other judging partners to work with them on a particular design category. These teams will be judging simultaneously in different locations and time zones worldwide.

Each team will announce winners via livestream broadcast to create a rolling and continuous feed of the results over a period of several days. Video will enable the jury to share not only the results of their deliberation but also give insight into the reasoning and methodology behind their decisions.

To further enhance the story-telling process, video submissions from entrants will reveal the "real story" behind their designs and make these awards more poignant and personal.

This competition takes a new approach to student entries, which will be welcomed in each of the 15 categories. These entries will be judged alongside other students in the category of their choice.

To create momentum for the awards event, Core77 has enlisted noted graphic designer Alex Lin of Studio Lin to design the identity program and emerging industrial design talent Rich, Brilliant, Willing to design the trophy. Thirty trophies will be awarded; one to each of the Professional Winners and Student Winners of every category. In the build-up to the results, the Core77 Design Awards website will offer visitors glimpses into the process of making these artifacts.

This award program celebrates Core77's long and rich connection with the design profession and its practitioners. The goal of this bold new endeavor is to serve the international community, honor the design industry and to provide the general public with insight into the objects and information that populate our world.


DESIGN CATEGORIES AND JURY CAPTAINS

·Products/Equipment: Julie Lasky, Editor of Change Observer, New York, New York


·Soft Goods/Apparel: Peter Kallen, Design Director of Nau, Portland, Oregon


·Furniture/Lighting: Max Fraser, Editor & Publisher of London Design Guide, London, UK

·Transportation: Lars Holme Larsen, Co-Founder of KiBiSi and Founder of Kilo Design, Copenhagen, Denmark

·Graphics/Branding/Identity: Steven Heller, design writer and Co-Chair of the MFA Design As Author program at the School of Visual Arts, New York, New York

·Packaging: Mark Christou, Creative Director of Pearlfisher, New York, New York

·Interactive/Web/Mobile: Jon Kolko, Executive Director of Design Strategy of Thinktiv and Founder & Director of Austin Center for Design, Austin, Texas

·Service Design: Fran Samalionis, Innovation Coach for BT Financial Group, Sydney, Australia

·Design for Social Impact: Ashoke Chatterjee, development volunteer and Former Director, National Institute of Design, Ahmedabad, India

·Interiors/Exhibition: (Co-Captains) Mark Dytham and Astrid Klein, Klein Dytham Architecture, Tokyo, Japan

·DYI/Hack/Mod: (Co-Captains) Eric J. Wilhelm, CEO of Instructables and Co-Founding Partner of Squid Labs, Christy Canida, Community & Marketing Director of Instructables, San Francisco, CA

·Strategy/Research: Mark Vanderbeeken, Senior Partner, Strategic Communications, Experientia, Turin, Italy

·Design Education Initiatives: Elizabeth (Dori) Tunstall, Associate Professor in Design Anthropology and Associate Dean, Learning and Teaching at Swinburne University,
Melbourne, Australia

·Speculative Objects/Concepts: Branko Lukic, Founding Partner of NONOBJECT, Palo Alto, California

·Never Saw the Light of Day: Aric Chen, design journalist and Creative Director of Beijing Design Week, Beijing, China

COMPETITION TIMELINE
·Call for Entries: March 8
·Entry Deadline: May 3
·Livestream announcement of winners: mid-June
·Formal announcement of winners: end June
·Awards Event: end June




ABOUT CORE77
Since 1995, Core77 has served a devoted global audience of designers ranging from students through seasoned professionals. Core77 publishes articles, discussion forums, and an extensive event calendar in addition to hosting portfolios, job listings, and a database of design firms, schools, vendors and services. Core77 also provides a gathering point for designers and enthusiasts alike by producing design competitions, lecture series, parties, and exhibitions.

For more information, click here.

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